An interesting article on Deadline Hollywood focused on Blumhouse CEO and founder Jason Blum‘s advice to young producers, given during a keynote speech at the Sundance Film Festival’s Producers Brunch.
Using examples from such hit films as Get Out, Mark Duplass and Patrick Brice’s Creep, and the Purge franchise, Blum offered up these morsels of wisdom:
- Don’t force creative decisions on a filmmaker
- Don’t be overly passionate about one project
- Don’t take it to heart when you get a pass
- Don’t make your movie too expensively
- Don’t think there’s just one definition of a producer
- Don’t worry about your movie getting a theatrical release
- Don’t worry about taking a backseat to director or writer
- Don’t just judge a project by the script
- Don’t look for the negative when reading material
- Don’t subscribe to the notion of high art vs. low art
Lotsa don’ts there — but they seem to be the good kind of don’ts.
For example, when talking about No. 6, Blum said, “Don’t worry about your movie getting a theatrical release. A theatrical release is not the be all and end all. There are so many ways to release and consume films these days that do not have the inherent pressure of a theatrical release. Blumhouse is making movies for streaming services like Amazon and Netflix, which have huge audiences, can be very profitable and have none of the pressure that comes with a theatrical release.”
And with regard to rule No. 10, Blum said, “Genre movies are sometimes given similar treatment — seen as inconsequential and not real ‘art.’ I have never believed that … Film history will reward quality without regard to genre. Howard Hawks and Alfred Hitchcock and John Ford were, in their day, genre filmmakers. No one remembers (first-ever Best Picture Oscar winner) Wings, but everyone remembers three other nonprestige releases from that year — The General, and The Jazz Singer, and Metropolis.”
He ain’t lyin’!
Read the full article over at Deadline.